Orange Amps

Orange Amps is a British amplifier company founded in 1968 by Cliff Cooper, known for its distinctive bright orange tolex covering and bold, warm sound. Originally launched from a music shop and studio in London, Orange quickly became popular with artists like Peter Green and Stevie Wonder. Their unique “Pics Only” control panels and powerful midrange tone helped define their identity in the 1970s. After a quiet period in the 1980s, the brand was revived in the late ’90s with models like the AD30 and gained renewed popularity with players such as Jimmy Page. Today, Orange produces a wide range of amps and pedals, including the Rockerverb and Tiny Terror series, all built with a focus on tone, durability, and vintage-inspired design.